In the world of crossover drivers, a lot of people have wondered how a Formula One driver can fare driving a stripped down NASCAR stock car and a NASCAR driver can handle the technology of a Formula One race car. It’s a scenario that we’ve all wondered and now, thanks to Mobil 1, we might find our answer.
The motorsport oil company and sponsor for both the McLaren F1 team and the Stewart-Haas NASCAR team have come out with a marketing campaign that has the Formula One Champion and the 2-time Sprint Cup Winner taking the other driver’s car to see how they can fare in uncharted cockpits. Will Tony Stewart be able to understand the technology employed in the MP4-26? How will Lewis Hamilton react to driving Stewart’s #14 stock car and all the bumps and bruises it’s bound to come in?
These questions will soon be answered in Mobil 1’s running campaign. For now, check out the teaser video to see how the two ace drivers size up each other and their respective rides.
No comments:
Post a Comment